Allergy AlertAllergen

3D Trading recalls M&M’s Pipoca (popcorn) because of undeclared allergens

Why it was recalled

3D Trading is recalling M&M's Pipoca, a popcorn product made for the Brazilian market and over-stickered for UK sale, because the UK label fails to declare its allergens. The product contains peanuts and gluten, and may contain barley, rye and wheat, none of which appears on the English sticker.

Imported snacks re-labelled for the UK must carry accurate allergen information; when the sticker does not match the original packaging, shoppers with allergies lose their protection entirely. Only packs with a 3D Trading ingredients label are affected.

Allergens involved: Barley, Gluten, Peanuts, Rye, Wheat

Affected products

ProductPack sizeBatch codesUse by
M&M’s Pipoca35gAll batches

What you should do

If you have bought the above product and have an allergy to peanut or an allergy or intolerance to barley, rye, wheat or cereals containing gluten, or coeliac disease, do not eat it. Instead return it to the store from where it was bought for a full refund with or without a receipt. For more information, please call 07596 571086 or contact [email protected]

What this means for you

If anyone in your household has a peanut allergy, coeliac disease or a gluten intolerance, treat this popcorn as unsafe and do not eat it. Return it to the store for a full refund, with or without a receipt, or contact the importer by phone or email. M&M's products with standard UK labelling are not part of this recall. The official FSA notice carries the authoritative details and instructions.

Action taken by the business

3D Trading is recalling the above product from customers and has been advised to contact the relevant allergy support organisations, which will tell their members about the recall. The company has also issued a point-of-sale notice to its customers. These notices explain to customers why the product is being recalled and tell them what to do if they have bought the product. Please see the attached notice.

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Official sources

Read the full notice on the Food Standards Agency

FSA reference: FSA-AA-20-2026 · Last updated 31 March 2026

Recent alerts with the same allergen

This page includes an editorial summary generated to help readers understand the recall. Always refer to the official FSA notice for authoritative information and instructions.

Data sourced from the UK Food Standards Agency under the Open Government Licence v3.0. Yum Britannia is an independent service and is not affiliated with the FSA.